Reasons to List Your Home

— 2012-2013 Marketing Plan —

Our Outstanding Management Team

William Dickinson, Managing Broker
Bill has been providing superlative real estate services to Ocean Reef clients for over 35 years.

Mary Lee, Agent/Owner
Mary is the #1 Agent in Ocean Reef. She participated in the sale of 12 of the 52 total Ocean Reef Properties in the first half of 2012.

John Lee, President/Owner
John will continue to oversee the company’s marketing campaign, the New York Athletic Club relationship and strategic marketing alliances such as Ferretti Yachts and The Maserati Polo World Cup.

Our Agents

We have one of the finest real estate teams on the Reef including: Jean Castellanos, Patti Furneaux, Senator Bob Smith, Mary Jo Smith, Jack Curlett, John Carpenter, Steve Johnson, Jean Murphy, Burgess Warren, Nelson Gordy, Bob Evans and Pamela Evans.

The New York Athletic Club Affiliation & Advertising Campaign

John Lee was instrumental in arranging an affiliation between Ocean Reef Club and the New York City Athletic Club. NYAC is totally debt free and is one of the few private clubs in the country with a waiting list. We will have a full page ad every month in NYAC’s Winged Foot Magazine that reaches its 8500 current members.

Ferretti Yachts Relationship

John and Mary have created a wonderful working relationship with Ferretti Yachts that has generated hundreds of introductions to Ocean Reef. Mary Lee Presents Ocean Reef Properties is showcased at many Ferretti events throughout the country. Two of the prominent events are the Fort Lauderdale International Boat Show in October and the Miami International Boat Show in February.

“Expect the Extraordinary in Real Estate Marketing”

Internet Search Engine Marketing

We have engaged the top luxury real estate Search Engine Marketing expert in the country. Mary Lee Presents Ocean Reef Properties consistently is the #1 position on Google for “Ocean Reef Real Estate” and we send our clients a monthly report of Internet marketing results.

Print/Internet Advertising & Publicity

Mary Lee Presents Ocean Reef takes a minimum of two full page ads in every edition of Distinctive Properties and Ocean Reef Press. We also take a full page ad in every edition of Florida Architecture and The Legends Invitational Playbook. We will continue to be prominently represented in the finest print media including FINE and CHAMPAGNE Magazine, Ocean Home Magazine, Unique Homes Magazine, and duPont Registry.

Reef Explorer

John and Mary have purchased the Reef Explorer to offer membership and real estate boat tours. It is the finest way to market waterfront property.

Coast to Coast Event Marketing

To bring additional attention to your listing off the Reef, Mary Lee Presents Ocean Reef Properties will also host special events in New York, in Napa, through the Napa Valley Reserve, and also in Pebble Beach, at the highly acclaimed Legends Invitational golf tournament — an event that Mary and John, own. Visit:

Maserati Polo World Cup Sponsorship

Your listings will also be marketed at special sponsored events such as The Maserati Polo World Cup in Miami Beach where our drawing for a bottle of Dom Perignon received 500 inquiries.

Community Involvement

We are very proud of all the wonderful things the charities at Ocean Reef have contributed to our fine community and also our neighbors outside the gates. Mary Lee Presents Ocean Reef Properties will continue to be a Platinum Sponsor at the Gala, and also support the following charities and organizations: the Medical Center at Ocean Reef, the Cultural Center, the Art League, the Academy at Ocean Reef, the Rod & Gun Club, ORCAT, Friends of Tennis and the Florida Keys Children Foundation. We will also continue to underwrite special community events such as the comedian for St. Patrick’s Day and Guys & Dolls for which we were the major underwriter.

We would welcome the opportunity
to represent your property.

The most Comprehensive Year–round real estate marketing in Ocean Reef.

International Marketing Reach - Our Exclusive Membership in the World's Largest Professional Global Network: Mary Lee Presents Ocean Reef Properties, as the exclusive Proxio agency in Ocean Reef, reaches an international network comprising 144,000 offices I agencies, 560,000 agents in 136 countries where our listings are translated in 20 languages. - The International MLS Global Referral Network: Our Extensive Worldwide Internet Advertising Program Directly Targets Internet Savvy Homebuyers - Research shows that affluent homebuyers are becoming more self-reliant and resourceful when searching for their next home on the Internet. Google is the starting point for 66% of consumers. It is for that reason that we advertise our listings directly to potential internet-savvy buyers on Google. Mary Lee Presents Ocean Reef Properties has formed an exclusive partnership with the leading luxury real estate marketing firms of Napa Consultants, International and Peabody Interactive to reach affluent global buyers through highly targeting Internet advertising. MaryLeePresentsOceanReefProperties.